Underdog x Broadhead Brewery

Identity


In a collaborative project between Underdog Studio and Broadhead Brewery, we crafted a custom Pale Ale that blends bold flavor with standout design. From concept to execution, we worked closely to develop a unique identity for the brew, ensuring it captured the spirit of both brands.

Our team at Underdog Studio led the creative direction, designing eye-catching packaging, branding, and promotional materials that bring the beer’s character to life. This collaboration merges craft beer culture with creative storytelling, delivering a product that’s as visually compelling as it is flavorful.